Internal Linking

Internal links are a link on a web page that will direct somewhere else if it is clicked on.

For example, if you click on this link, it will direct you to the home page. These links make your website easier to navigate for potential clients, but that is not the only benefit.

A link should direct to another page on your site, and the more pages on your site the more credibility your site will have and the better chance it has at appearing on the number one page of the Search Engine Results Pages (SERP).